Areas of Expertise
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About
Stuart Robinson
Lightbulb Communications, named for the cartoon expression of sudden clarity, is dedicated to producing that “ah ha” moment in which an idea or message resonates with its target audience.
Lightbulb leverages writing, editing, media relations and social media to communicate messages with the audience in mind – short and to the point, easily digestible but not “dumbed down” – and applies creative thinking to foster “win-win-win” scenarios for clients, partners and the public.
Lightbulb serves clients in the Phoenix area and throughout the nation. Founder Stuart J. Robinson spent 15 years in the news business, including 12 in the Washington press corps. More than seven years covering Congress made him expert at explaining complex issues in simple terms.
After moving to Arizona in 2005, Stu spent seven years working in media relations, public information and social media for city and state government. He is a savvy judge of news value, knowing what is likely to interest reporters and their editors.
Stu has edited copy for numerous platforms – newspapers, magazines, trade publications and online portals – and has written for publications such as The Business Journal, Scottsdale Magazine, Congressional Quarterly’s Politics in America and Insight magazine.
In Arizona, he drafted Peoria’s first social media policy and created Facebook and Twitter content for the city. He also handled writing, editing, media relations and social media for the state’s Independent Redistricting Commission.
A native of Toledo, Ohio, Stu graduated from Northwestern University’s Medill School of Journalism and served for 12 years on Northwestern’s national alumni board. He is a pop-culture aficionado who blogs about entertainment and social media.
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If you would like to discuss our services in more detail, please email us at info@lightbulbcommunications.com.
